• In this digital age, brochures and printed maps are very effective in providing information to the visitor. Having hardcopy information enhances the guest’s experience and facilitates better engagement between accommodation staff and their guests. Printed brochures, maps and guides enhance the reputation of a hotel and its staff, making their guests feel like they’ve really been assisted! It’s also a great way to build rapport as staff discuss options with their guests, building on the experience through engagement. Not only are they easy to share, but brochures are great for local businesses.
  • 65% of visitors use brochure displays during their Visit.
  • 59% visit a business or purchase something after being influenced from a picking up a brochure from a display
  • 40% of visitors say brochures influence their unplanned stops